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OKRs for Sales

Get inspired and set great OKRs from this ready to use OKR library for Sales department

Sales team juggle with numbers every day. New sales, MRR, churn rate, amount of meetings or sales calls are business-as-usual metrics that almost every sales team keeps an eye on and sets targets to. 

Those numbers help you understand how the sales team is performing but what it does not provide is where the team needs improvement. How to increase the sales and what steps can you take to increase your sales percentage. 

But with OKRs, the sales teams can set motivating, ambitious goals and measure the results as well. 

Check out the OKR examples for sales team below –

OKR Examples for Sales Department

Crush revenue goals

  • Attain 15 enterprise customers
  • Genereate 5 Mn USD from Upsell
  • Hit 30 Mn USD in Revenue

Increase quarterly revenue by 2X

  • Bring in 500K in New MRR
  • Generate 300K MRR from Partnerships
  • Increase the company average deal size by 20%

Create a partnership network to level up referral sales

  • Generate a partnership contract and proposal
  • Shortlist and interview 10 partners
  • Close minimum 5 deals from partners

Build a strong opportunity pipeline

  • Do 12 product demos per week/Sales Rep
  • Generate 200 new leads
  • Create a pipeline of volume $30M

Level up our win rate across all segments

  • Get a win rate of 75% or higher for SMBs
  • Get a win rate of 55% or more for Mid-Market
  • Get a win rate of 40% or more for Enterprises big

Build a strong Sales team

  • Onboard 3 new Sales Managers
  • Onboard 7 new Account Executives (AE)
  • Onboard 20 new Sales Development Representatives (SDR)

Improve performance of entire sales team

  • Create a sales pipeline of qualified leads valued minimum of $550K quarterly.
  • Increase demo to close rate from 25% to 40%.
  • Ensure every sales representative do 6 calls per week.

Increase Sales In South East Asia Market

  • Identify 40 new customers in South East Asia
  • Implement a new sales training program for our SEA team
  • Onboard 15 A-Players for our SEA team

After going through the OKR examples for the sales team, we are sure you are now well-equipped to create the group and individual OKRs for your sales department.

Say No to Manual Goal Tracking

Get inspired and set great OKRs from this ready to use OKR library for marketing department

Industry Recognition​

How to build your own OKRs using these examples

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