OKRs for Sales

Get inspired and set great OKRs from this ready to use OKR library for Sales department

Sales team juggle with numbers every day. New sales, MRR, churn rate, amount of meetings or sales calls are business-as-usual metrics that almost every sales team keeps an eye on and sets targets to. 

Those numbers help you understand how the sales team is performing but what it does not provide is where the team needs improvement. How to increase the sales and what steps can you take to increase your sales percentage. 

But with OKRs, the sales teams can set motivating, ambitious goals and measure the results as well. 

Check out the Sales OKR examples for sales team below –

OKR Examples for Sales Department

Hit the sales target for the quarter

  • Generate $3mn new revenue
  • Ensure at least 60% of the sales team achieves quota
  • Increase the “demo held to win” rate by 30%

Build an effective & predictable sales engine

  • Improve the win rate by 60%
  • At-least 80% of the sales team has a 3X pipeline
  • Train 100% of the team on the latest Sales Playbook

Build a super-engaged & high-performing Sales team

  • Reduce the attrition in sales from 30% to 15%
  • At least 80% of sales managers have 1:1s with their direct reports monthly
  • Improve the # of top performers in sales from 40% to 70%

After going through the Sales OKR examples for the sales team, we are sure you are now well-equipped to create the group and individual OKRs for your sales department.

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